Are you old enough to remember when as a local brick-and-mortar business, all you had to do to court your local consumers was to have a great yellow pages ad. That’s where everyone searched for a local business. (Plumber, roofer, pest control, realtor, chiropractor, daycare, and on and on the list goes.)
Those were the days… Not today!
How are today’s consumers searching for a local business?
Statistics tell us that one-third of all consumers are searching for local businesses every single day. And they are using Google to search!
If that statistic is not powerful enough, catch this one: Even more consumers say that as they search, they always read online reviews. (That includes a huge 93% of consumers aged 35-54.)
Could it be any clearer? Reviews have a powerful impact on the search behavior of local consumers. And it’s quite obvious that a business’s online reputation strongly affects whether customers choose to use a company.
Positive reviews make 91% of consumers more likely to use a business. And 82% will be put off by negative reviews.
Asking customers to leave reviews, monitoring incoming reviews, answering (responding to) incoming reviews, monitoring your business online sites such as Google and Facebook. That’s a tall order. As a busy business-owner, how can you possibly make time for all of that?
The answer is: you don’t!
Let Cash Flowing 2 You online reputation management system do it all for you.
Learn more about our “set it and forget it” services. Let Cash Flowing 2 You take those tasks off your plate so you can pay more attention to your business.
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