Do Independent Medical Practices Need Location-Based Digital Marketing?

High-level competition makes running a local medical practice a tough go in today’s digital-based world. The need for a strong online presence makes it even tougher. Most medical professionals, and their staff, have little time to be concerned about online exposure. Today’s patients select their medical providers based on a few major factors. One, of course, is location. Most of your patients will be from surrounding areas. It’s important to…

Google Business Profile = Free Online Exposure; Free Advertising

Understanding Google Business Profile As an online reputation management agency, we are in constant contact with local businesses. It’s always surprising to learn how many of these businesses are unaware of Google Business Profile (formerly Google My Business). This is why much of our work is education. If a signage company offered your company a professionally designed and constructed sign for your business – all free of charge (provided you…

Is My Reputation Tarnished? Oh My!

 Many small business owners are so busy running their business, and on the hunt for new customers, they haven’t the time to monitor their online “reputation.” It’s simply not on their radar. But… it should be. This is known as “reputation management.” Check this out: Reputation management is the art of controlling what people see when they search for you on Google, as well as how you respond to what…