Customer Connections – Customer Options

For the local business owner, connecting with your customer has never been more crucial. Why do I make that statement? Because today’s consumers have SO MANY options in HOW they connect with you. It’s up to you to Stay in contact Make it super easy for them to connect Respond. Respond. Respond If you ignore #3 you are already on a slippery slope to losing your customers (or potential customers)…

Do Independent Medical Practices Need Location-Based Digital Marketing?

High-level competition makes running a local medical practice a tough go in today’s digital-based world. The need for a strong online presence makes it even tougher. Most medical professionals, and their staff, have little time to be concerned about online exposure. Today’s patients select their medical providers based on a few major factors. One, of course, is location. Most of your patients will be from surrounding areas. It’s important to…

Google Business Profile = Free Online Exposure; Free Advertising

Understanding Google Business Profile As an online reputation management agency, we are in constant contact with local businesses. It’s always surprising to learn how many of these businesses are unaware of Google Business Profile (formerly Google My Business). This is why much of our work is education. If a signage company offered your company a professionally designed and constructed sign for your business – all free of charge (provided you…